introsPECtives


Will the real Expert please stand up?

Working in the event industry we have noticed over the last few years how many people we know who have added event planning to their list of skills. It seems like every vendor we have worked with for years has decided to offer event planning as well. Now, we absolutely don’t think we are the only ones who can plan an event and if you have been to enough events you pretty much know how to pull one together. Do we think that a company that specializes in one particular thing can add event planning to what they do and be successful? Sure, it’s already being done. However, there is something to be said for not trying to be all things to all people.

Just because a DJ sees enough weddings to be able to bring all the components of an event together doesn’t mean they should. It pays to have that wedding
coordinator there, planning all the pieces and overseeing the flow of the day. Our motto regarding this has become: <strong>“Be an expert at what you do and let other people be experts at what they do so that your clients have a phenomenal experience rather than a mediocre one.”

We realize we may be the minority but we feel that if you develop relationships with people and support them in what they are experts in and they support you in what you are an expert in, then there is enough business for everyone. There is no need to be greedy and try to “get the whole piece of the pie” when in fact working together creates a better experience for everyone. And yes, we believe that sharing the “whole pie” actually ends up being more pie for everyone even if it doesn’t seem like that at first. Call us crazy but we would rather be known as an expert in our field than mediocre in many things.

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